No matter how expensive and sophisticated gadgets you use to create videos for YouTube, you must have compelling content to grab your viewers attention and to guide them to an action. One of the most important aspects of YouTube is delivering content the right and professional way.
And you can deliver engaging and professional content by scripting your videos. In this tutorial I will tell you everything you need to know about how you can write scripts for your YouTube videos the right way.
Different content creators have different opinions regarding writing a script for YouTube videos. But in my opinion it is a wise option to plan your content before you turn on your camera and start recording.
In this blog post, I’ll explain about different approaches you can take regarding scripting your YouTube videos that I hope will be helpful to every YouTubers.
Before diving into the actual scripting process for YouTube, let me tell you about why you should write scripts for YouTube videos.
Why You Should Write Script For YouTube?
Planning your content beforehand recording your videos is actually good that can help you create efficient and professional videos.
By scripting your YouTube videos, you can deliver the content without missing any key points and you can do so effectively.
Here, I have mentioned some benefits of writing a YouTube script.
- Writing script for YouTube videos can decrease your numbers of umms…, silences and mistakes in your videos which can allow you to deliver effective and reliable content in less time
- Scripts can actually decrease your video production time. If you are a beginner and have been caught up in the process of taking retakes for every single line in your videos, then you must start scripting your videos
- You can improve your audience retention and watch time if you use a proper scripting technique for your videos
- You can deliver the content systematically with the help of a proper script
- The script can be repurposed to other content like blog posts and social media posts
Infact with an effective YouTube video script you can create content much faster that provides more value to your viewers.
How To Write A Script For A YouTube Video?
Having a proper scripting process is necessary to write effective and action oriented YouTube videos.
In this section I will tell you about the right process every beginner YouTuber can follow to draft a professional script for videos.
Let’s dive into the process.
1. Research and Planning
Before actually getting into the process of drafting scripts for YouTube videos, you must have a basic idea of what your video will be about. You need to find ideas for your next YouTube videos and have a basic list of things you want to include on the video.
You can check out this guide on how you can find video ideas that will get views and engagement.
Also keyword research is a great way to find the sub-topics to include in a video. Check this guide on how you can use keyword research to grow your YouTube channel.
Don’t miss: Best free YouTube Keyword Research Tools
You can use note taking apps in your phone or computer to make a list of video ideas and topics.
After you have a basic plan for the video, you can actually proceed forward to the process of structuring your content and creating an effective script for your video.
2. The Hook
At the very beginning of the video, you must use a hook.
Hook is basically a short statement that would hook your audience till the very end of the video.
You can briefly talk about what will be inside the video that would benefit your viewers. This is actually an important part of the script which can decide the audience retention of your videos. If you can use better and curiosity invoking hooks, it can lead to a better audience retention and watch time.
In case you are creating informational or educational videos, you can use something that explains what the audience will gain after watching the video as a hook.
If you are creating vlogging or story telling type videos, you can use your most interesting or curiosity triggering clip as a hook. This can generate curiosity in your audience which makes them engaged till the end of the video.
After you have hooked your audience, next you can have a short introduction. This can include your branding statements as well as specific introduction related to the video.
You can mention what your channel’s primary niche is and what other topics they can expect from your videos. Most YouTubers also include a call to like and subscribe to the channel in this step.
I personally don’t recommend using statements like “Don’t forget to like and subscribe to my channel” in this section.
Also you must go into details of the topic you are going to cover in the video. It is a great idea to briefly introduce the sub-topics on the video so that your audience has an idea of what to expect from the video.
Also you can include the basic structure of how the topics will roll in the video so your audience have an easy time following the video.
- Best Free Intro Maker Tools for YouTube
- Where to find free music for YouTube?
- Best Free YouTube rank checker tools
4. Main Content
This is the main section of your script. Main content is the section which contributes for most of the video. This is where you explain everything you promised in the hook and introduction in detail.
Whenever possible, I would recommend breaking your content into subtopics so that your video can be broken into chapters. This will let you deliver your content systematically and engage your audience.
You can choose between two approaches to write content for your script; writing script word-by-word or just outlining the script in bullet points. There are different pros and cons to both these approaches.
Writing script word by word can be helpful to those just beginning to create videos on YouTube and who don’t have prior experience speaking in front of cameras. Also it can be great if you are creating faceless videos or you are good at memorizing the statements. If you are just getting started with scripting your YouTube videos, this can be a better option to start as well.
But writing script word by word can be time consuming. You need to write everything you want to include on your video. Also it can be hard to read your script line by line when creating face cam videos and you may end up sounding like you are reading from your script.
If you are good at facing cameras and can elaborate a bullet point, then you can just list all the subtopics in bullet points so that you deliver the content systematically and without missing key points. This is a faster and easier approach relative to writing script word by word.
I recommend keeping the tone of the main content conversational. You must write and deliver your main content as if you are talking to someone in person. This enables your audience to actually connect with your content.
5. Conclusion and CTA
After you have delivered your content, you must end your video with a summary at the end and a call to action.
You can summarise your main content with the key takeaways for your viewers.
Also you must include a call to action in this section. The CTA can be anything like a call to like , share and a comment on your video, a request to subscribe to your channel, clicking on another video on the end screen or guiding to another video on the series to clicking some links and guiding them to buy your products or subscribe to your paid services if you are creating marketing videos.
If you have a strong hook and the content, most of the actions will convert for your CTA.
No matter how good a script you write, there can be mistakes and errors on the video you record. Everyone has to go through this issue.
The secret to creating videos which looks and sounds professional is editing your videos. You can remove and mask your mistakes on your videos with editing your videos professionally.
You can check out these best free video editing software if you are not ready to invest much on software.
Also don’t miss this guide on how to do professional voice over for YouTube videos.
If you are a beginner YouTuber, then it is a good idea to write a script for your YouTube videos whenever possible.
I recommend writing your Hook and CTA word by word and write bullet points for your Intro and main content section if you are interested in outlining your videos. If you are a beginner or not very much comfortable in front of cameras, I would recommend writing word by word script for your videos.
I hope this would be helpful to every beginner who wants to script videos for YouTube.
Do you enjoy writing scripts for your videos? What is your style of writing script for your videos? Let us know in the comments below.